About

A new species of
content company.

StarTrail (星迹互动) is an AI-native content studio based in Beijing, China. We were built from the ground up around AI production — not a traditional studio bolting AI on, but a company whose entire pipeline is AI-first.

Founded in 2025, StarTrail produces AI live-action film & TV, AI animation, and AI commercials on a proprietary technology stack — StarTrail Phoenix AI™ — that delivers theatrical-grade imagery and character performance at a fraction of traditional timelines and cost.

In under a year, our work has been selected at the iQIYI Nadou AIGC Venture Summit, the Beijing International Film Festival AIGC Section, and the AAFF International Ark AI Film Festival, and we have co-produced with national institutions and leading streaming platforms.

Legal name

Beijing Star Trail Interactive Technology Co., Ltd.
北京星迹互动科技有限公司

Founded

2025 · Beijing, China

Focus

AI live-action · AI animation · AI commercials

Founders

Led by operators, not just technologists.

Michael Zhang

张文广 · Co-Founder & CEO

Michael leads StarTrail's vision and operations. He previously co-founded Ergeng (二更), one of China's leading short-video media companies — bringing a decade of experience turning content into scaled, commercial businesses.

Marisa Chearavanont

Co-Founder

Marisa brings a global perspective and international partnerships to StarTrail, connecting the studio's AI-native content to audiences and collaborators beyond China.

Partners & platforms

Trusted across institutions, platforms and brands.

National institutions

China International Communications Group (CICG), co-developing Knight Street No.9; and China Aerospace, on AIGC film & TV collaboration.

Platforms & channels

iQIYI, Youku, Tencent / Tencent Comics, Mango TV, Kuaikan, Damai Entertainment, kakao, and TikTok.

Brands & backing

Brand work for KFC, Tuyoo Games and NEOLIX; with strategic backing led by the Chia Tai / Charoen Pokphand (CP) Group.

Let's build something together.

Co-production, licensing, brand content, or bringing our pipeline to your project — we'd love to talk.